Indonesia Firm Seeks Larger Market for Sleeping Pods, Cabins

Bobobox, Indonesia’s largest outdoor accommodation operator, is looking to expand into either Japan or the US this year, as it seeks to deploy its sleeping pods and cabins in two of the world’s most developed lodging markets, according to president and co-founder Antonius Bong.

The start-up, backed by Hong Kong-based Horizon Ventures, was founded in 2018 to provide accommodation to the budget segment and the solo female traveller category, Bong said. The business started with initial capital of 5 billion rupiah (US$320,280).

Horizon Ventures is the private investment firm of Li Ka-shing, Hong Kong’s wealthiest and most famous tycoon - SCMP